Ford Motor Company model plans and production outlook to 2019

Ford reported production of 6.32 million vehicles in 2014, a 0.5% decrease from 2013. This exclusive Greenstreetsoftware.info report looks at how Ford will grow to selling over 8 million units by 2019, the end of the forecast period. This figure is made up not just of Blue Oval brand sales, but also Lincoln, with Ford committing to a major strategic push to reinvigorate the brand and triple sales to about 300,000upa by 2020.

Ford Motor Company model plans and production outlook to 2019

Ford reported production of 6.32 million vehicles in 2014, a 0.5% decrease from 2013. This exclusive Greenstreetsoftware.info report looks at how Ford will grow to selling over 8 million units by 2019, the end of the forecast period. This figure is made up not just of Blue Oval brand sales, but also Lincoln, with Ford committing to a major strategic push to reinvigorate the brand and triple sales to about 300,000upa by 2020.

Table of contents

  • Executive summary
  • Chapter 1: Product development
  • Chapter 2: Brand strategy
    • Mercury
    • Lincoln
    • Ford – The Blue Oval
    • Vignale – Ford’s premium sub-brand for Europe
    • Model launch summary
  • Chapter 3: Production outlook
    • NAFTA
    • Asia Pacific and Africa
    • Europe
    • South America
    • Production forecast
  • Appendix (Excel)
    • Light vehicle production by brand and model (2010-2014)
    • Light vehicle production forecast by brand and model (2015-2019)

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