Tesla Model 3 becomes Europe’s best-selling pure electric vehicle in February in its first full month on the market

February saw another month of decline, as registrations dropped by 1.3% on the same time last year

The European car market registered its sixth consecutive month of decline in February 2019, as 1.14 million vehicles were registered. This was largely because February marked a month of uncertainty for many of the bigger European markets, such as Spain, where registrations fell by 10% amongst political turmoil, and the Netherlands, where a change in tax on pure electric vehicles contributed to the 15% drop in overall registrations. The Swedish and Finnish markets also saw declines of 15% and 11%, respectively, as the two countries continued to struggle to come to grips with the introduction of WLTP.

Conversely, registrations were up by a huge 36% in Romania, due to the Government’s scrappage scheme in Q4-18, which led to an increase in vehicle deliveries in Q1-19. Denmark also recorded a strong result in February, with volume up by 8% due to an increase in its EV and PHEV registrations. This was mirrored in Norway, where nearly twice as many zero-emission cars were sold than in February 2018, and the Tesla Model 3 and VW e-Golf were the two best-selling cars.

The most notable result from February was the strong performance of pure electric vehicles (BEVs). Although their market share remained marginal at 1.9%, their volume increased by a huge 92% to 20,000 registrations. BEVs continued to gain traction in markets like Norway, where they counted for 40% of overall registrations, and the Netherlands, where they counted for 7%. Demand also increased by 81% in Germany, which was the largest market for BEVs in February.

This increase can be explained by the introduction of new models – most notably the Tesla Model 3. The hotly anticipated car excelled during its first full month on the European market and became the best-selling BEV. The Model 3 quickly outsold other big players like the Nissan Leaf and Renault Zoe, despite being more expensive and only available for a short amount of time. Felipe Munoz, JATO’s global analyst, commented, “The performance of the Model 3 is remarkable, given we normally don’t see this kind of result until four or five months after a new car has hit the roads.”

Please to view the full press release.

SOURCE:

Close
Close