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EV profits require a cultural shift from traditional players

Reports suggest that two-thirds of the worlds' car markets are moving away from ICEs, but how can OEMs begin to generate a profit from it? By Celeste Dooley

The automotive industry is going through an enormous amount of change due to the rapid development of electric vehicles (EVs) and the global race to leave behind internal combustion engines (ICEs). By 2030, all new vehicles are predicted to be automated, connected and electrified (ACE). While these three technologies are being developed in tandem, some are doing better than others. Cars with autonomous and connected features are faring well, whilst EVs are struggling to break through the market….

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