The 2016 NAIAS: highlights and themes from the Detroit auto show

Frost & Sullivan’s Lisa Whalen, Vishwas Shankar and Viroop Narla reflect on the key themes at the 2016 Detroit auto show

As the curtains dropped on the 2016 North American International Auto Show (NAIAS), it was interesting to reflect upon the key launches and themes that materialised during the course of the show. Four main themes featured, as did over 30 model launches from around 20 OEMs. This overview will discuss those key themes, and summarise the luxury and mainstream OEMs’ strategies. …

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