As the curtains dropped on the 2016 North American International Auto Show (NAIAS), it was interesting to reflect upon the key launches and themes that materialised during the course of the show. Four main themes featured, as did over 30 model launches from around 20 OEMs. This overview will discuss those key themes, and summarise the luxury and mainstream OEMs’ strategies. …
Register your email and we'll keep you informed about our latest articles, publications, webinars and conferences. Unsubscribe anytime.
April 18, 2019